Originally a weekly television show, WrestleTalk pivoted after its four-year deal with Sky TV ended in 2017, shifting its focus to its pre-existing YouTube channel. Producing the first ever daily wrestling news show on YouTube, which is still going strong almost a decade after its launch, WrestleTalk quickly became the world’s biggest wrestling media brand and now achieves over a million views on YouTube each week.

Nowadays, the brand is much more than just a YouTube channel. Its news website and app attract well over a million readers every week; its podcasts have over 160,000 weekly listeners; its Patreon has almost 3000 paid monthly subscribers; it has a bimonthly magazine available in major retailers; and its nascent publishing arm is now producing books that are regularly topping the Wrestling bestsellers list on Amazon.